ONE Fighting Championship‘s incredible upward trajectory continued today with two announcements showing the rapid progress of Asia’s most prestigious MMA promotion is set to continue unabated.
In early June, the ONE Asia Summit will take place at the world’s most expensive casino resort in Singapore with ONE FC footing the entire bill for the 150 participants. Later that month ONE FC’s fourth show will be held at the 10,000-seat capacity Stadium Negara in Kuala Lumpur.
ONE FC: Destiny of Warriors was originally set for a smaller venue but after selling out the Singapore Indoor Stadium for their recent show it was decided to switch the event from May to June 23 in order to allow a greater number of people to attend. Stadium Negara has hosted concerts by Bon Jovi and Kylie Minogue in the past and, after selling almost 8,000 tickets to their March 31 show, the organization is confident the first show in Malaysia will also be a sell out.
The ONE Asia Summit is taking place during the first three days of June at the Marina Bay Sands Casino and Resort which cost a cool eight billion SGD to build, making it the most expensive development of its type anywhere in the world. Invitations will be sent out to partners across the ONE FC Network which currently includes DREAM, Deep, URCC, Road FC, Cage Fighting Championship, Dare Championship, Full Contact Championship and Malaysia Fighting Championship, Evolve MMA, Tiger Muay Thai, Muayfit, Team Lakay, Legacy Gym, and many more throughout Asia and beyond.
Anyone fortunate to be a part of the ONE FC Network will not just get an all expenses paid trip to Singapore’s swankiest resort but will also spend three days with prospective business partners including sponsors, fighters, and broadcasters. The idea is that if resources are shared between all the key players in Asian MMA the entire sport will be able to progress more rapidly as a result.
The agenda for ONE Asia MMA Summit 2012 will feature presentations by industry leaders, TV broadcasters, international sponsors, leading gym owners, MMA media influencers and international MMA stars and CEO and Owner of ONE FC Victor Cui had the following message,
“In the last six months we have completely changed the game for the sport of mixed martial arts in Asia. This is a result of the synergistic efforts within the ONE FC Network and the outstanding support from the network’s exclusive partners. My vision is to create the best MMA network in Asia by choosing strategic partnerships made up of only the best promotions, gyms, sponsors, and media companies in the region. The ONE Asia MMA Summit 2012 is an opportunity for us to come together to share ideas, harness the phenomenal growth of MMA in Asia and create opportunities for all.”
It will be a groundbreaking idea which could have serious long term implications for the future of MMA in Asia and this possibility has persuaded ONE FC to shell out somewhere in the region of $300,000 to finance the entire ONE Asia Summit. During the course of the three days deals are likely to be struck on both the sporting and commercial side and it will be very interesting to see what comes out of this exciting initiative.